Introduction
Will the Google June 2025 Core Update hurt my SEO ranking? This is the query running in your mind, if you are an SEO professional or a digital marketing manager. To ease your situation, here is the simplified version of the update. This blog explains how core updates work and the ranking of SEO.
Note: This is the second major Google core update of 2025, and it is expected to take approximately three weeks to complete.
Highlights:
What are these Core Updates?
Core updates involve broad changes to Google’s ranking systems and are not targeted at specific types of content or violations. These core updates can affect rankings across all industries and topics. They are designed to enhance Google’s ability to surface relevant, high-quality content in search results. However, if the content is spam, it will negatively affect rankings.
What do you need to focus on?
If you are a content writer or an SEO specialist, you should be aware of how these updates will affect your content. Then, follow the following SEO best practices.
1. Traffic :
Monitor the traffic graph for your content to track its performance. Check if it's suddenly spiking or dropping down.>
2. Website Ranking :
Is this update improving your website's ranking? Also, check the changes in clicks, comments and impressions.
3. Competitor Analysis :
Conduct daily competitor analysis. Check if your competitors are ranking in your field.
4. Content Review :
This update will mainly focus on the content. Is it reflecting your Expertise and Authority?
5. User Experience :
Ensure your content is mobile-friendly and has a fast loading speed.
Google continues to focus on content with expertise. The content should be easily accessible and understandable.
Note: Aim to create content that effectively meets user intent while demonstrating your expertise, experience, authoritativeness, and trustworthiness (E-E-A-T). This approach will enhance the value of your material and foster greater engagement with your audience.
What do you need to do?
What to do if this core update negatively impacts your content? This Google search update didn’t share any new advice specific to this core update. However, in the past, Google has provided guidance on it.
A negative rankings impact may not signal that anything is wrong with your pages.
Focus on providing content that meets user intent and demonstrates your expertise.
Wait till this update is implemented and settles down. Once you have found the pattern, you can make those changes in your content.
Avoid overly updating your content.
Consider the above suggestions and keep an eye on all analytical changes for a better understanding of the pattern.
Previous Core Updates
Google commonly updates their search systems with Google Core Update, Google Algorithm Update and many more. Here’s a timeline and our coverage of recent core updates:
|
Update |
Date |
Duration |
|
Mar 13 - Mar 27 |
02 Weeks |
|
|
Dec 12 - Dec 18 |
06 Days |
|
|
Nov 11 - Nov 05 |
24 Days |
|
|
Aug 15 - Sep 03 |
19 Days |
|
|
Mar 05 - Apr 19 |
45 Days |
These updates enhance the search experience and ensure that their audience receives the information they are looking for.
Conclusion
This Google update is not a backlash on your content. This core update aims to promote content that is trustworthy and helpful to the audience. By understanding the impact of Google's core update and following innovative SEO practices, you can not only recover quickly but also emerge stronger.
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